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Selector .selector_input_interaction .selector_input. Selector .selector_input_interaction .selector_spinner. from Brooklyn, NY for suggesting this week’s topic: Online dating, once a fringe and stigmatized activity, is now over a billion industry.
With the popularity of sites like e Harmony, match.com, OKcupid and literally thousands of similar others, the stigma of online dating has diminished considerably in the last decade.Browsing profiles isn’t nearly as time-consuming (or daunting) as mixing with people in a social context.Statistics suggest that about 1 in 5 relationships begin online nowadays.Maslow’s hierarchy of needs and conventional wisdom both suggest that love is a fundamental human need. A survey conducted in 2013 found that 77% of people considered it “very important” to have their smartphones with them at all times.
Most people meet their significant others through their social circles or work/school functions. In the search for a potential date, more and more people are switching to less traditional methods. With the rise and rise of apps like Tinder (and the various copycat models) who could blame them.e Harmony started in 2000, Ok Cupid in 2004, and more recently, a wave of mobile people-swiping apps, like Tinder and Hinge, have become wildly popular.